Castingtree

A Global Network

Castingtree

South-Asia SEA Middle-East Africa UK South-America


A Global

Casting Network

Working under unified standards and powered by next-gen technology, we are a team of top casting professionals from South East Asia, India, Arabia, Africa, South America, Europe, and Australia. Trusted by some of the world's most renowned brands, we cast and onboard exceptional talent across fashion, advertising, film, and digital media — from global campaigns to niche productions.

Technology

Our casting technology enables compilation and presentation of real-time casting material and allows brands, agencies, directors, and photographers to review, shortlist, and collaborate quickly and efficiently. Once selections are made, our talent-engagement team ensures a seamless onboarding process—handling all necessary documentation and contracts.


Real People Casting

We are also the world’s leading network specialising in engaging real consumers and everyday people to feature in advertising campaigns. Our dedicated street casting and social media research teams identify authentic individuals for commercials, testimonials, and branded content.



End To End Support

We also assist client and agency teams in securing the appropriate visas and travel documents, ensuring that talent can work legally and comfortably in any required location worldwide.

Creators /Influencers Research Onboarding & Activation

Creator Collaborations with Purpose - we combine data intelligence with deep cultural insight to recommend creators who align not only with campaign goals, but also with brand values and tone.

Our discovery goes beyond surface numbers, analyzing:

  • Category relevance
  • Audience match & engagement metrics
  • Content style & storytelling fit
  • Geography & representation
  • Real-time sentiment & past brand associations

🤝 Onboarding And Cost Negotiations.

We work closely with brand teams to build comprehensive briefs that leave no room for confusion. Every deliverable is defined clearly, ensuring creators and clients are aligned from day one.

Once a creator is finalized, we handle:

  • Transparent onboarding and confirmation with creator and brand teams
  • Contracts, permissions, and compliance
  • Thoughtful negotiations with the creator’s team, underlining the value that the campaign will bring to their body of work
  • Creative briefing calls between the brand, agency, and creators — moderated by us

🎬 Execution & Deliverables

Our team ensures a seamless execution experience — from shoot days to live deployment.

We provide:

  • On-ground or remote shoot coordination
  • Tech support to creators as needed
  • Access to top-tier editors and production teams
  • Timely publishing and tracking of deliverables on creator channels

Celebrity Research Onboarding Endorsement

Seamless, Strategic, Impactful

We execute seamless onboarding of celebrities from entertainment and sports, ensuring smooth and impactful collaborations for our clients. Backed by over 10 years of industry experience and strong professional relationships, we bring a unique edge—from research and recommendations to contracts and final deliverables.


Celebrity Research

We combine data intelligence with cultural insights to identify celebrities who truly align with your brand’s values, audience, and campaign goals. Whether it’s a film icon or a sports legend, we help you find the right face for your story.


Onboarding & Negotiation

From first outreach to final agreement, we handle the entire onboarding process. Our experienced team manages negotiations, scheduling, and coordination to ensure a transparent, efficient, and brand-safe journey.


Activations & Deliverables

We take full ownership of execution—from shoot days to social media postings. We ensure timely delivery, adherence to all contractual terms (including exclusivity), and maximize both creative and business impact.